Lucy Ashcroft

Senior Business Analyst

Lucy is a Senior Business Analyst at Portas, with 2 years of experience. She focuses on social impact, benchmarking, and research. Lucy previously worked at CBRE, HSBC, and JP Morgan. She holds a BSc with Honours in Physical Geography from Durham University.

More about Lucy

Lucy is currently focusing on social impact, benchmarking, and research at Portas. She has developed a global social impact strategy for a major US sports league, designed and implemented a measurable framework to assess girls’ participation in sport, and reviewed the US ticketing landscape to inform an international sports federation's ticketing strategy for a future World Cup. Lucy has also developed an international federation's future World Cup global innovation strategy and supported the development of the strategic and commercial case for a MEA country's inclusion as a major European league's expansion location.

Before joining Portas, Lucy gained experience at CBRE, HSBC, and JP Morgan.

Lucy holds a BSc with Honours in Physical Geography from Durham University. She actively plays hockey, netball, and tennis.