Hanna Riehle
Senior Consultant
Hanna is a Senior Consultant at Portas, with 5 years of experience. She focuses on developing strategies for Middle East governing bodies and women's sports strategies. Hanna previously worked as Head of Market Research and Market Entry Consultant at the German-Saudi Arabian Liaison Office for Economic Affairs. She holds a BSc in International Management from ESB Business School and an MSc in European Tourism Management.
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Hanna is currently focusing on developing strategies for Middle East governing bodies and women's sports strategies at Portas. She was recently involved in developing a new strategy and business case for a leading women’s football league in Europe. She previously led the long-term strategic support to a major sports event organizing committee in the Middle East. She has also led long-term strategic support for the sport sector in a KSA giga project, with a focus on sports infrastructure and sport tech innovation.
Before joining Portas, Hanna worked as Head of Market Research and Market Entry Consultant at the German-Saudi Arabian Liaison Office for Economic Affairs, and as a Research Manager at Germany Trade and Invest. She has over 10 years of experience as a Volunteer Firefighter.
Hanna holds a BSc in International Management from ESB Business School and an MSc in European Tourism Management from the Universities of Southern Denmark, Ljubljana, and Girona. She has twice won the Rally Jameel, the first women's only off-road rally in the Middle East, and has competed in powerlifting.