Commercial & Investment
Identifying and capturing superior growth opportunities with tailored investment solutions
Stakeholders in sport are under unprecedented pressure to generate short term and long term economic and social returns on their investments. We advise public and private sector groups to generate and capture value within the sports investment landscape, through our distinctive scientific and tailored approach.
How can we help you?
We rigorously review sports investors’ portfolios to recommend strategic moves and synergies, define overall investment strategies and business plans for rights holders, funds, corporations and sovereigns.
We support investors through the investment closing process, including CDD and IPO prospectus support, and establish post-deal value creation plans.
We define transformation plans for underperforming assets, ensuring optimal performance and growth, as well as cost reductions.
We work with brands and rights holders on their commercial sponsorship strategies.
Examples of our previous work
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Conducted multiple investor CDDs, including market and target assessments and post deal commercialisation
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Supported a family office in defining its investment strategy to launch a new sports fund
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Defined the transformation strategy for a football club owned by an investment fund
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Developed a sectorial review and drafted market section of IPO prospectus for numerous fitness groups
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Conducted a commercial due diligence for a fund wishing to acquire a sports group
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Created business plan and go to market strategy for a sports tech product
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Led strategic evaluation of many sport sponsorship portfolios, from acquisition to renewal
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Conducted numerous sponsorship evaluations and strategies, and supported negotiations on sponsorship deals
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Increased investor ROI by reviewing sports asset portfolios and modelling scenarios based on business requirements